The nPloy Brief
Creating an explainer animation for nPloy was a lot of fun. Not only did they have a great branded color pallet to work with, but also a brand character from their website who was ready and waiting to be brought to life!
This video has a number of fun scenes and storyboard moments, but also clearly outlines the value and functionality of their job-matching platform. To ensure we created the perfect explainer video for this client, we worked with them through several steps in the creation process; read-on to learn more.
The brief from nPloy had a couple of requirements. First, we needed to work with their existing branding, which is great because we love their stylish selection of pastel tones and character! Second, we need to clearly demonstrate the functionality and easy of their job matching app, showing close-up use of an animated smartphone to get the message across.
Challenge accepted, let’s see how the process worked!